All Posts by Brian

Harlan Kilstein

This week on the Geniuses Of Copywriting podcast we have one of the true legend of copywriting with is – Dr Harlan Kilstein. Harlan is the owner of multiple 7-figure businesses, offers crushing it on cold traffic and huge Facebook groups that pay off in spades – as well as being a genuine A-List copywriter. […]

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Sue Rice

On this episode of the Geniuses Of Copywriting podcast, we speak to Sue Rice, who has been called ‘The Female David Ogilvy’ although I prefer ‘Long Haired David Ogilvy’ – a natural storyteller and A-list email copywriter with a list of wins a mile long. We discuss: The secret she used to get open rates […]

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Bond Halbert

Today’s episode of the Geniuses Of Copywriting podcast is very special as we have with us copywriting royalty, Bond Halbert. Aside from his famous father Gary, Bond is an amazing copywriter creating huge winners for himself and his clients. On this episode we discuss: How Gary Halbert was able to write record breaking winners in […]

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Mike Morgan

Today on the Geniuses Of Copywriting podcast we have underground copywriter and Agora control beater – Million Dollar Mike Morgan. In this episode:- How Mike turned a failed launch into a $100k payday with 1 email- Mike’s habit of writing 7-figure promos for his clients on their first project- How any good writer can work […]

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Jason Henderson

This is a BIG week on the Geniuses Of Copywriting podcast as we hear from Big Jason Henderson on his journey to the top of the copywriting world. Here’s a small sample of the gold nuggets he drops: Deliverability secrets learned from sending over 1 Billion emails – How Big Jason makes sure his emails […]

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Joel Erway

Today on the Geniuses Of Copywriting podcast we have webinar guru Joel Erway, who’s one of the biggest names in webinar marketing and copywriting. On this week’s show: Joel’s unique ‘mini webinar’ model that takes many clients to 6 or 7 figures a month without writing a long-ass webinar The one crucial thing Joel does […]

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Email subscribers are extremely unforgiving

2 minutes ago, I tried to unsubscribe from somebody’s list (Hey, I can’t read everybody’s damn emails, can I) And to complete the ‘de-subscription’, the form was asking for my first name, last name and email address. As in I had to enter them myself, and then click unsubscribe. I was willing to check a […]

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Carl Galletti

This week on the Geniuses Of Copywriting podcast we welcome a true legend of the game – Carl Galletti. One of the OG gurus I learnt from when I started writing copy in 2003. On today’s episode we discuss: The copywriting principles to be found in classics from people like Hopkins, Webb, Ogilvy, that modern […]

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Chris Haddad

This week’s episode of the Geniuses Of Copywriting podcast has another very special guest: World class copywriter Chris Haddad. Chris has been at the top of the copy game for many years, and is now becoming even more famous for a women’s dating offer that’s doing hundreds of sales a day on cold traffic. On […]

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How to get 10,988 pieces of market research on autopilot

Over the past few weeks I’ve gathered 10,988 pieces of pure GOLD. And this could be a game-changing marketing tip for anyone who wants to truly KNOW their market. One of the most powerful things in marketing and copywriting – the real secret to writing copy that sells – is to KNOW your customer. Know […]

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